CMO, Nucu Sweden

Chief Marketing Officer, Nucu Sweden

Stockholm, Sweden

Nucu is a Nordic sleep wellness company that specializes in infant sleep technology, and they are looking for a Chief Marketing Officer (CMO) to help them establish their marketing operations initially in the Nordics with a new office that they are opening in Stockholm. The Stockholm office will be the center from where Nucu intend to rapidly scale their marketing and sales operations to the rest of the EU and eventually to the US and beyond.
Please email us your application and attach your CV by clicking the Apply button below.

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Are you enthusiastic about taking on a marketing challenge that positively impacts the lives of infants and their caregivers? Do you want to be part of a core team that builds an early-stage wellness technology company into an internationally loved brand and another Nordic success story? This is a great opportunity to join a Nordic wellness start-up with world-class innovation and to help lead it to become a global success.

About the role
As CMO, you will be responsible for driving marketing and the ecommerce sales as well as managing the brand identity across all channels, ensuring it connects with diverse audiences. You will establish networks, fostering partnerships and representing Nucu at various events. This role is pivotal in our strategy to scale business operations through strategic planning and hands-on commercial growth initiatives.

Activities/Responsibilities:

• Developing and Implementing Marketing Strategies: Identify and build insights to the target audiences, create messaging, and develop marketing plans that align with company objectives.
• Driving Product Adoption: Understand product marketing to ensure successful new product launches.
• Marketing Strategy and Planning: Develop and implement effective marketing strategies aligned with the company's goals. Identify target audiences, create messaging, and design marketing plans to drive revenue growth and brand awareness.
• Brand Management: Ensure consistent branding across all channels. Understand the company's values, vision, and mission to make informed decisions about brand strategy and messaging.
• Product Marketing: Facilitate successful product launches by creating go-to-market strategies, positioning, and messaging.
• Talent and Resource Management: Identify and lead talent and resources to support the scaling of Nucu's Sweden-based operations.

You will be reporting to the Co-founder, Marco Suvilaakso.

About you
You'll be at the forefront of shaping the company's marketing efforts, so adaptability, creativity, and a growth mindset are essential. Nucu is seeking a talent with a strong customer-centric mindset and an energetic marketing talent with the ability to help them grow the company first locally, then internationally. Direct team-building skills are an asset, but at minimum a readiness to continue to grow to team leadership.

Qualifications and Skills:

• A minimum of 5 years of marketing management experience with e-commerce brands
• Outstanding communication skills in Swedish and English.
• Experience in managing combinations of: social media, email, affiliate, referral, SEM, SEO, event, and partnership marketing.
• Relevant experience working with life-sciences and or wellness or health-related products is meriting
• Digital Marketing and Analytics: Understand digital channels, execute campaigns, analyse metrics, and use data for informed decision-making.

About Nucu
During the last two and a half years, Nucu has developed the world's first multisensory sleep pad that combines highly accurate and insightful infant sensor technologies with personalized multisensory stimulation. Nucu's solution helps infants to establish natural sleep patterns as well as enabling caregivers to monitor and receive insights about their infants. Nucu is incrementally launching this new product to consumers first in the Nordics. So, in this strategic and operational role, you will be responsible for leading Nucu's marketing effort initially for the Nordics.

Nucu Values are: Mindful Presence, Personal Connection, and Trust. Our team thrives because we support one another based on these values and want you to succeed and grow along with Nucu!

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Please email us your application and attach your CV by clicking on the apply button below.

Apply

Location:
Stockholm, Sweden

Ref. nr:
A039274

Application deadline:
Send us your application as soon as possible as we are continuously interviewing candidates in this assignment.

Jessica Stark
+46 70 333 32 43E-mail